Hi, I’m Mary Ellen -

iamgreenminded started when my own skin changed, and nothing seemed to help for long.

That experience changed the way I thought about skincare.

Instead of constantly trying to fix what I could see, I started focusing on what healthy-looking skin depends on.

That idea became the foundation of iamgreenminded and still guides how I formulate today.

So you can love how your skin looks now and keep supporting it for what comes next.

When I’m not formulating, I’m usually spending time with my family - the inspiration behind so much of what we build..

FROM MY SKIN TO YOURS

Now, it’s about yours.

I want you to have skincare that feels good to use, makes a visible difference, and supports what healthy-looking skin depends on over time.

That’s why I formulate with purpose, so you can feel good about how your skin looks today and how you’re caring for it long term.

Because your skin is with you for life. Let’s be good to it.

Mary Ellen
Founder + Formulation Scientist